Discover the World of Winexclub

The Somee AI Sommelier

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What is Winexclub?

Winexclub is more than just a website: it’s a community, a bridge, and an experience that brings the love of Hungarian wines to wine lovers around the world. We’re not just another online marketplace or wine shop. Our mission is to connect wineries and wine enthusiasts while helping everyone find the wine that’s right for them. We care about sharing the stories, philosophy, and people behind each winery. And to make your journey even easier, every member has a special “friend” — the Somee AI Sommelier. This digital sommelier doesn’t recommend what’s popular with others or what some critic liked best — it recommends what you’ll love.

How does the Somee AI help with wine selection?

At the heart of Winexclub is a constantly expanding database built on detailed wine descriptions by Marco Barbieri, an internationally recognized sommelier. Marco’s job isn’t to label wines as “good” or “bad,” but to describe them precisely: aroma, taste, acidity, tannins, body, finish. We then feed this data into our own AI system, which takes your feedback, preferences, and tasting habits into account. This way, even a complete beginner can confidently choose wines that match their personal taste.

Why is it better than traditional wine recommendations?

Many wine platforms or sommeliers focus on their own preferences or the latest trendy wines. We think differently: with us, the consumer comes first. The Somee AI Sommelier focuses on finding your flavor profile and recommending wines that truly make you happy. It’s not just about the wines — it’s about you.

What will the website look like?

The Winexclub website isn’t just a simple online store: it’s a real experience! There will be a tasting platform where the Somee AI learns your tastes, detailed wine recommendations, and a points system that lets you explore Hungarian wineries and wines in a playful way. The more active you are, the more discounts and gifts you can earn — so you can double your rewards!

Don’t miss out!

If you want to be among the first to hear about our launch and join the Winexclub community, leave us your email address and we’ll keep you updated with the latest news and testing opportunities!

What’s next?👉 Ready to step into the new world of Hungarian wines? Check out our next blog post, where we’ll introduce the Big Test — and show you when and where you can try Winexclub live for the first time!